Kotak Securities Introduces `Security Key` to Safeguard Online Transactions

Released on: June 24, 2008, 1:06 am

Press Release Author: Shreya Das

Industry: Financial

Press Release Summary: Kotak Securities Limited, the stock broking arm of the Kotak
Mahindra group today announced the implementation of Entrust Identity Guard from
Entrust Inc. for its customers.

Press Release Body: In keeping with Kotak Securities' commitment to provide optimal
online security for its customer to increase the safety of online trading, the
Security Key solution uses the concept of a dual password system. The security key
generates a dynamic and unique six-digit password every time it is switched on. The
customer has to login with his ID, password and this dynamic code to be able to
transact online. It is a user-friendly product enabling risk-based authentication
that allows Kotak Securities to apply an appropriate level of security and reduces
the chances of fraudulent practices.

According to Mr. D. Kannan, Executive Director, Kotak Securities Ltd., "At Kotak
Securities, we understand the importance of safeguarding the investments of our
customers; and that is precisely what a trusted security expert, such as Entrust
will do, to boost the confidence of our customers and instill trust in our brand.\"

"Risk-based authentication - even via a Security Key - shouldn't be cost
prohibitive," said Entrust Chairman, President and Chief Executive Officer, Mr.
Bill Conner. "Enabling secure transactions through the online channel creates
greater safety for both the organization and the customer. By offering strong
authentication to its customers, Kotak proactively protects its customers and its
brand online, and we applaud them for that."

Mr. Ramesh Lakshminarayanan, Group Head of IT & Infrastructure, Kotak Mahindra
Group., speaking about the implementation, said, "Kotak always has been attracted to
the strong level of security that hardware Security Keys provide, and now that they
are available at a cost efficient price from Entrust we can employ one of the
strongest methods of authentication available."


Web Site: http://www.kotaksecurities.com/

Contact Details: Kotak Securities Limited is a subsidiary of Kotak Mahindra Bank
Limited and is the stock broking arm of the Kotak Mahindra Group. With a market
share close to 7.3%* of daily volumes, it is one of the India's leading stock
broking house. Kotak Securities processes over 300,000 secondary market trades
everyday and manages a huge equity asset pool with over Rs. 3300 crore under
management. Awarded the Number One "Prime Ranking" in 2004, it is one of the leading
distributors of Initial Public Offers (IPO). Kotak Securities has been a distributor
for some of the most successful issues in the country. It has also been the winner
of many prestigious awards such as - 'Best Performing Equity Broker in India' by
CNBC - TV 18 - Optimix Financial Advisory Awards 2008. It offers a wide range of
financial products for its investors, including Stocks and Shares, IPOs, Mutual
Funds and Derivatives. Kotak Securities, today, has 877 outlets in 321 cities,
servicing over 4.30,000 customers.

*Market share calculated on combined reported daily volumes (Equity & F&O) of BSE
and NSE. All figure are as on 31st March '08.

Shreya Das
Kotak Securities Ltd.
E-mail: shreya.das@kotak.com
9920224381

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